Masters of ScaleBrands finally feeling the pain of ignoring social-first strategy
“Go to the doctor and be told you're in deep trouble.”
But guess what? Go to the doctor and be told you're in deep trouble. I have a funny feeling we're gonna all shape up. Yeah. Brands are starting to feel the pain of doing a non social first strategy and it is we are the great beneficiaries because we have been the Pied Piper for twenty years that this is the real game. I was in a meeting yesterday
About this clip
GaryVee argues that brands are now experiencing real consequences from not prioritizing social media in their marketing strategies. He positions himself and those who embraced social-first approaches as being vindicated after 20 years of advocating for this shift.
Why this clip
GaryVee validates a long-held contrarian position about social-first marketing with current market evidence of brands struggling.
What they said next
Want to break into any industry? Get as close to the action as possible
12:35 - 29s · tactical advice
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