Private markets in 2013: FedEx trucks delivering paperwork while everything else went digital
“I just expected a digital account creation process.”
There'd be websites. There'd be links. It would be secure. There'd be a workflow I'd go through. I'd move money digitally. I'd sign paperwork electronically. I just expected a digital account creation process. And instead, a FedEx truck came out to my house with a stack of paperwork two inches thick that had to be notarized. So I had to go find a local notary. And I saw that pattern a couple of times, and I was like, this is crazy. This is 2013. Everything had moved online. I could do everything with my doctor online. I could buy shoes online, trade stocks online. Everything but the private markets universe, which was still literally moving paper around in FedEx trucks.
About this clip
A stark illustration of how antiquated private markets were in 2013, when investors had to deal with notarized paperwork delivered by FedEx while every other industry had moved online. The speaker contrasts this with the seamless digital experiences available for healthcare, retail, and public stock trading.
Why this clip
This moment perfectly captures the absurd inefficiency gap that existed in private markets compared to other industries, making it a compelling illustration of market opportunity.
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