Founder had 100% demo-to-close rate and would bank ARR before deals closed

there. Wow. That's when you know, man. We were using Atio at the time as our CRM, and that sort of gave us the win rates. I was speaking, by the way, to another founder, the other day who also had an incredible demo to close rate, and he said to me, it was so good that when a demo would come in, I just assumed it would close. I would just bank that ARR because I'm like, it's gonna happen, which is just a crazy place to be in. Yeah. It's wild. But the pipeline had begun from November.

So it was like a three month sales cycle. And how did you structure the sale? Like, did you do it as a pilot or did you do annual contracts? Was it We did like free pilots, I think, Or no. We did paid pilots mostly. So it was, like, a paid pilot, two week or four week. I would onboard everyone. I would, like, work with them one on one, and then almost all of it would converge. We had we had a 100% conversion rates back then. And how did you charge? Was it per seat? Like, per seat per month? Is that the model? Yeah. Per seat. So after that