Zoom's secret weapon for scaling culture: a simple book club

So really on, we we were very small. Right? You know, almost everyone. Right? It's very easy. But later on, it becomes bigger and bigger. It's really hard. You got to look at everything. Right? From a senior management team, middle layer, individual employees, also do the survey, and also based on interaction with the customers, based on the feedback, how you build your product, how you treat employees, how you recruit employees, how you retain employees. This is your virtual background or this is your, I see a lot of books. Right? This is my real background. These are my books. Background. Right? See, because Zoom, we have a book club. They're real. I can pull it off the shelf. Very early on, we have a book club, and we let employee buy books. We always