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Do the work that a lot of people don't want to do anymore. Do the webinars, travel, visit the customers. Do actually the dirty work. I'm saying that as a person that went to software engineering not to talk to people.

Riding Unicorns · Building the universal integration layer for modern...

“forever, but, no, do the work that a lot of people don't want to do anymore and a lot of people don't like doing anymore.”

33:34 / 33:52

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forever, but, no, do the work that a lot of people don't want to do anymore and a lot of people don't like doing anymore. Do the webinars, then travel, and talk to go visit the customers once you've also signed them. Like, do actually the dirty work. And, I'm saying that as a person that's, you know, went to software engineering not to talk to people.

Why this clip

Authentic admission from a technical founder about doing uncomfortable but necessary work. The personal vulnerability ('went to software engineering not to talk to people') combined with actionable advice makes it relatable and shareable.

33:34 - 33:5219sPractical Framework

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