Why your salespeople should never be in the office
“I hire people that are actually, like, autonomous, very energetic, very passionate, will accept, like, a million noes fundamentally because, like, building sales is tough.”
in London, and I'm heading to Dubai. Right? Like, that is like the standard thing. Like salespeople need to be on the road talking to their customers, whether that is in The UK, that is across Europe, or that is like in Cancun. I do not care. If you are constantly in the office doing virtual meetings only with your customers, you're doing it wrong. How do you build a sales culture remotely? By being ruthless. You need to be on top of it. It's like it requires extra time and it requires people to be forced to actually, like, be on the road. It's like we will have multiple touch points, but I don't hire people that are junior. I hire people that are actually, like, autonomous, very energetic, very passionate, will accept, like, a million noes fundamentally because, like, building sales is tough. Building sales remotely is even tougher,
About this clip
ElevenLabs' sales leader argues that salespeople should spend their time on the road meeting customers face-to-face rather than doing virtual meetings from the office. He explains how to build a remote sales culture by hiring autonomous, experienced reps and being ruthless about accountability.
Why this clip
This challenges the conventional wisdom about remote work by arguing salespeople specifically need to be traveling to customers, not working from home or office.
What they said next
ElevenLabs sales leader calls himself SDR in chief and personally outbounds CEOs
31:49 - 22s · tactical advice
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