The one customer validation question most founders get wrong

We we probably should have asked, how much would you pay?

12:02 / 12:50

Yeah. We we would ask, would you pay? We we probably should have asked, how much would you pay? Right? But we certainly ask, would you pay? And I think that's a very, very important question to really be able to measure the value of what you would really be delivering for that particular customer.

Did you raise money at this point, or is just the two of you kind of bootstrapping?

That's a good question. So at this point, we were actually applying to different, incubator accelerator, you know, whatever you wanna call it, programs. Right? And so we were ending up deciding between, you know, South Park Commons, Y Combinator, you know, pair pair of interest, and there's a couple more as well. And and so, you know, I forget if it was the exact timing of when the check arrived, but at that point, we were committed to South Park Commons.

About this clip

Doppel's co-founder Kevin Tian shares a key insight about customer validation - asking 'would you pay?' isn't enough, you need to ask 'how much would you pay?' to truly measure value delivery. He also discusses their decision-making process when choosing between top accelerators like Y Combinator and South Park Commons.

Why this clip

This clip offers actionable advice on improving customer validation questions while providing insight into the accelerator selection process at early stages.

12:02 - 12:5048stactical advice

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