I think they get out ahead of themselves, trying to build a company before they found a product. And so trying to spend as little as money as possible to find some product to scale.

before they find product market fit, I think, is a is a key thing.

5:09 / 5:33

before they find product market fit, I think, is a is a key thing. I think a lot of people get excited. They see all the headlines about, you know, Facebook or, you know, maybe one of their friends raises a a series b or a c. And I think they get out ahead of themselves, trying to build a company before they found a product. And so trying to spend as little as money as possible

to find some product to scale. Yeah. And we'll unpack that in just a moment.

Why this clip

Challenges common founder behavior with contrarian framing ('get out ahead of themselves'). Provides a clear contrarian insight about the fundamental mistake early founders make - building companies before finding products.

5:09 - 5:3323sBold/Contrarian

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What they said next

Your existing power users or people who love the product are the people that are most likely to be able to talk to and find other people that can love the product. They're advocates.

42:37 - 24s · Practical Framework

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