3 clips
TThe Venture Capital Podcast
Loïc Houssier explains Superhuman's early user focus on intensive email users like CEOs and founders who spend up to 7 hours daily managing communications with VCs, partners, and during fundraising. He highlights how the core design principle of 'don't get in the way' shaped the product for these power users.
RRiding Unicorns
Rory Sutherland argues that Steve Jobs' charisma was crucial to the iPhone's success over objectively superior BlackBerry keyboards. He suggests that in a parallel universe where Jobs was 30% less charismatic, we'd still be using phones with physical keyboards, which he claims are actually better than touchscreens.
TThe Pitch
A founder explains their sports tech device's battery performance, detailing how display settings and usage patterns affect power consumption. They discuss optimization strategies like intermittent pop-ups every ten seconds to extend battery life, and explore targeting different athlete profiles based on price and functionality.