2 clips
This Week in Startups
Jason challenges a guest named Jesse about the value proposition of creating a new physical device when smartphones can already perform similar functions. The conversation centers on the fundamental question every hardware startup faces: what unique advantage does your physical product offer that existing mobile apps cannot provide?
How I Built This
Square co-founder Jim McKelvey explains the pivotal decision to create a physical card reader that plugs into iPhones, despite his co-founder Jack's preference for a software-only solution. He breaks down how they identified the opportunity to replace expensive, bulky $1000 credit card terminals with something portable and affordable.
