2 clips
RRiding Unicorns
Carmoola's CEO explains their methodical approach to scaling growth in lending by testing assumptions incrementally and only increasing budgets when metrics prove successful. He emphasizes the importance of discipline in the 'test and learn' methodology, moving through growth gears step by step. The company has now reached a stage where they're seeing phenomenal direct growth and can scale with confidence.
Aidan Rushby explains how Carmoola gradually built confidence in their unit economics before scaling growth. He describes the transition from cautious testing to aggressive budget increases, sharing insights from a recent board meeting where strong CAC and return metrics justified ramping spend by 20%.