DiscoverWomen in Podcasting
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Gender Dynamics

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Masters of ScaleMasters of Scale

tactical advice

Male beauty CEO reveals his secret to understanding female customers

A male CEO in the beauty industry explains how he stays connected to his predominantly female customer base by directly engaging with product reviews and asking open-ended questions. He discusses the unique challenge of running a women-focused business as a man and how customer feedback makes him smarter every day.

18:20 - 19:0646s
customer-engagementproduct-feedbackgender-dynamics

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