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Board Governance

1 clip

Masters of ScaleMasters of Scale

tactical advice

How to build a board and scale when hosting the Super Bowl

A CEO walks through the tactical steps of forming a Super Bowl host organization, from establishing bylaws and assembling a board with independent members to the critical first decision of selecting leadership. The discussion reveals the behind-the-scenes governance structure needed to execute one of the world's biggest sporting events.

7:17 - 7:5639s
board-governancescaling-operationssports-marketing

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