process and states that this process needs to follow, this is when you then can apply AI because, effectively, it's gonna be primarily just your facilitator to move the process from state a to state b whenever you predefine know which states you wanna process to follow through. Well, it's a great segue because I was gonna ask you what what are how are you using AI to

achieve your sort of North Star metrics? Like, what are the most exciting applications of AI in what you're doing?

It's across the board. I think that this is an example. The beauty of the lighting agents is that it's an example of the industry where, by far, most of the service delivery is communication centric workflow of orchestration, where it's primarily quite labor intensive and quite repetitive for the main operations that are structured around either project management type activities or communication center things. Write emails, read emails, make phone calls, etcetera, etcetera, etcetera. And this is where I think it's not that it's specific activity that you can enhance, but it's rather the type of action such as, like, phone call or conversation or conversational,