2 clips
Acquired
Ben and David explore how tuning fork technology disrupted the Swiss watch industry's marketing strategy. The Swiss had built their reputation on superior timekeeping accuracy, but when tuning fork watches emerged with better precision, it undermined their core value proposition and forced a strategic pivot.
RRiding Unicorns
Dan Lifshits explains Dwelly's approach to operational optimization in property management by using data to analyze existing processes across the UK market. Rather than simply adopting existing best practices, they often create entirely new processes from scratch, replacing traditional methods with data-driven alternatives that bring transparency to the industry.