Missed Opportunities

We won the Veeva deal on Friday - then everything changed

A VC shares the beginning of a deal story about missing out on Veeva Systems, the vertical SaaS platform for pharmaceuticals. The partner describes how they had a thesis around vertical SaaS early on, pursued the company, issued a term sheet, and were told they won the deal on Friday - setting up what appears to be a cautionary tale about deals that slip away.