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Corporate Risk

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Masters of ScaleMasters of Scale

contrarian take

Bad Bunny's Super Bowl ad actually united America, not divided it

Autodesk's Dara Treseder argues that Bad Bunny's controversial Super Bowl appearance was actually unifying rather than divisive, pointing to his English 'God Bless America' message and 'Together, We Are America' football. The discussion touches on the challenge brands face between taking principled stances and avoiding partisan backlash.

22:29 - 23:0940s
cultural-marketingbrand-positioningcorporate-risk

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