Akash Raju

1 podcast appearance · 2 clips

Top clips

The Consumer VC · Akash Raju

There's anywhere from a 100 to 200 different types of fees that a brand can get hit with. For every single retailer or distributor that they work with, there's a fee to actually run a discount.

This reveals the shocking complexity of retail fees that most people don't know exists. The specific numbers (100-200 fees) make it concrete and quotable, while the counterintuitive insight that there's 'a fee to run a discount' challenges common assumptions.

2:14 - 2:5036s

The Consumer VC · Akash Raju

Origin Story

Talked over 500 brands, and deductions were just one of those things that kept coming up. Every brand wants to focus on the most important thing, which is growth. But having to spend a lot of time to actually deal with deductions.

The founder's journey with specific validation (500 brands) creates credibility. The tension between wanting to focus on growth vs. dealing with deductions resonates with entrepreneurs.

4:24 - 4:4926s

Episodes

The Consumer VC

How to Protect Your Margin When You're in Retail ft. Akash Raju

Akash RajuNov 19, 202540 min