Investor Stories 458: Anti Portfolio Lessons: Netflix by Mail, Palantir at the Wrong Price, and the Cost of Price Sensitivity (Madera, Bussgang, Orlovski)

The Full RatchetFeb 9, 202611 min

Three seasoned VCs dissect their most painful missed opportunities, from Netflix's early DVD-by-mail model to Palantir at the 'wrong' valuation. The episode reveals how even top-tier investors rationalize passes on eventual unicorns, and why comprehensive documentation of rejected deals often matters more than investment memos for learning.

Key takeaways

  • Document rejections more thoroughly than acceptances - one VC writes 15 pages on passes versus 5 on investments to capture nuanced reasoning
  • Price sensitivity can blind investors to transformational opportunities, as demonstrated by the Palantir miss due to valuation concerns
  • Vertical SaaS deals can slip away quickly even after verbal commitments, highlighting the importance of rapid execution in competitive rounds
  • Anti-portfolio analysis becomes crucial learning material since venture's high failure rates make investment losses feel normal while misses sting permanently
  • Strong founding teams with previous exits deserve deeper consideration even when the initial product seems incremental or derivative

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