This Week in StartupsWhy new AI hardware will beat Apple and Amazon's massive head start
“No longer do you have to wonder how can we make OpenLaw agents helpful.”
you remove this huge setup barrier. No longer do you have to set it up. It works out of the box. No longer do you have to prompt it. It hears everything. No longer do you have to wonder how can we make OpenLaw agents helpful. It will tell you because it knows you. So that's the game changer on why we need new hardware, why we need new microphones, why we need to bring it into the real world. It's context.
Got it. Okay.
Let's keep going. Lon, what do we have next? I mean, my my I got one more question for Jesse. So Apple and Amazon had such a massive head start. So many people already have Siri on their phone, Alexa in their house. How did you beat them to this? Like, why aren't Alexa's already able to do these things?
About this clip
A discussion about why new AI hardware companies can outcompete established players like Apple's Siri and Amazon's Alexa. The key differentiator is context - new devices work out of the box, hear everything, and know the user without complex setup or prompting, removing traditional barriers that existing voice assistants haven't solved.
Why this clip
This clip reveals a compelling competitive thesis for how startups can beat tech giants in AI hardware through superior contextual understanding rather than first-mover advantage.
What they said next
Custom SaaS tools are killing traditional software subscriptions
35:36 - 36s · prediction
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