I mean, it was an amazing, amazing result in the end.

22:18 / 22:53

I mean, it was an amazing, amazing result in the end. And, so, yeah, hats off to all of you. I wonder what the I mean, you kind of alluded to a few of them, but the sort of leadership lessons that you've that you keep front of mind in your new role at Octopus, like, you know, maybe from that period, maybe from before, but what are the sort of key principles that you enter Octopus with?

Yeah. I I think there's, there's I talked I talked about communication. Right? Internal comms, external comms. I think that it's it's an obvious one, but it's always extraordinary to me how much you have to communicate for it to land at every level of an organization, how long it takes to get the message out there externally as well, right, in terms of new products, what you're doing, re you know, relaunching a brand. So there's,

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