Hospital leaders don't care about AI - they just want solutions
“I think that's a good question because that is the topic of the hour, of course.”
I think that's a good question because that is the topic of the hour, of course. I can tell you that most hospital leaders, frankly, don't care about AI. They want solutions that solve their problems. And if the solution, you know, is enabled by AI or through AI, that's great. But it's not the end all. You know, leaders aren't sitting around table looking for AI solutions. They're just looking for solutions. So if a startup is employing AI as part of their solution, it needs to be really focused on solving the problems that the leaders are asking for help with.
About this clip
Dr. Krista Bragg reveals a counterintuitive truth about selling AI to healthcare: hospital executives aren't seeking AI solutions, they're seeking problem solvers. She advises startups to focus on addressing real healthcare challenges rather than leading with AI capabilities as the primary value proposition.
Why this clip
This challenges the common startup assumption that AI is inherently valuable to healthcare buyers, revealing what actually drives purchasing decisions.
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