The doctor says we have two options. Comprehensive testing to figure out what's going on, or rush him to surgery and put a defibrillator inside his heart. Both would cost us 60k or 150k. It would completely bankrupt my family.
“They take him in, they stabilize him, it takes them a couple hours, they wake him up.”
They take him in, they stabilize him, it takes them a couple hours, they wake him up. The doctor pulls me and my mom into the room and says, hey guys, we have two options. We can do comprehensive testing to figure out what's going on, or we can rush him to surgery and put a defibrillator inside his heart. Both options would cost us 60 k or 150 k, respectively. It would completely bankrupt my family. So we decided to wait. After my brother was stable, we went back home, and for the next couple of months, I was searching our Reddit for solutions.
Why this clip
High-stakes medical emergency with devastating financial consequences. The specific dollar amounts and life-or-death decision creates emotional tension that draws viewers into the founder's journey.
What they said next
75% of our users have never heard of HIMSS before. We thought people would use HIMSS first and then do the surgical step, but that's not the case. So we're not only profitable on the first transaction, but we can get this recurring motion going.
22:58 - 43s · Business Mechanics
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