5 questions to ask when your product stops growing | Jason Cohen (2x unicorn founder)

the next month, would marketing deliver more new customers than a month before? No. Because marketing doesn't none of your marketing efforts care how many customers you have. AdWords delivers the same number of leads and, you know, SEO delivers the same like, it does not care how big you are, these these these efforts. So you're you're you're still gonna be growing at the same rate as you were the previous month. But cancellations in absolute terms, like the number of customers who leave, will triple because you have 5% cancellation and triple it. Okay. So still 5% of a tripled number is triple. Right? Like, so this is the point is that cancellations