Why angel investors should lead with value, not money
“And in that that point, then the pitch is very different because, like, I'm it's not that I'm telling you, like, I'm gonna put you give you a million dollars, and I'm I'm I'm the lead investor.”
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and, like, things that fail and all of that stuff. So I can help you on the go to market side, whether it's, like, contract negotiations, there is, like, pricings, there is, like, like, going deep into the legal side, like, pitching companies, like, opening doors, all of that stuff. Use me for anything you wanted because I'm not an employee. And in that that point, then the pitch is very different because, like, I'm it's not that I'm telling you, like, I'm gonna put you give you a million dollars, and I'm I'm I'm the lead investor. Like, no. That's not the end goal. My end goal is, like, helping pick a company that is, like, potentially believe can be successful, helping them along the way. And then from that, of course, there is, like, a 100 k check. Right? There's a 100 k check or there's a 50 k check. It's a 50 k check. But if you're still doing, like, a 5 k or 10 k check, that is a good one as well for every stage founder as well. Right? It just goes back to the value that you bring into the business. Yeah. And so, I mean, obviously, getting off to a good start with Revolut helps,
About this clip
Carles Reina explains his angel investing approach of leading with operational help rather than capital. He emphasizes how offering specific go-to-market expertise - from contract negotiations to door-opening - creates more value for founders than just writing checks. The strategy allows him to build relationships and help companies succeed before any financial investment.
Why this clip
Offers a contrarian approach to angel investing by prioritizing expertise over capital size, which is actionable advice for both investors and founders.
What they said next
From angel investor to employee: How I became ElevenLabs' first investor then joined
5:16 - 30s · founder story
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