90% of startups fail - here's the brutal reality nobody talks about

Stefano Vaccino, Founder and CEO at Yapily on Riding Unicorns · The next wave of Open Banking and what it means for...

And, it put you under financial stress and mental stress, because as you said, you go from stability to complete uncertainty.

4:40 / 5:19

seem reckless. So how how did you come to terms with that risk, and how should others

It is a huge risk. And, it put you under financial stress and mental stress, because as you said, you go from stability to complete uncertainty. Let's not forget that ninety percent of us will not make it, and, you might work several years and then get nothing out of it. So it's definitely a risk that you should not underestimate. A lot of people read the news and the CEO on TechCrunch and the Feet, and they read about the 1% successful story, and so they think it's easy.

About this clip

Yapily's CEO breaks down the harsh realities of startup entrepreneurship that most founders don't anticipate. He discusses the financial and mental stress of leaving stability for uncertainty, and criticizes how success stories in tech media create unrealistic expectations about how difficult building a company actually is.

Why this clip

This is a rare moment of brutal honesty about startup failure rates and the psychological toll of entrepreneurship that contrasts sharply with typical success-focused startup content.

4:40 - 5:1939spersonal lesson

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