Searching...
11 results for “search optimization”
Topic2 mentions across episodes
Search
...higher in search results. It's about showing up more frequently. And that is an important part of optimizing how your business, your products, and services perform in these tools like ChatchBT. But, again, I I I think that's only, like, the tip of th
27:03 / 28:09
from transcript27:03 – 28:09
...And queries and searches have high intent, so they're really, really valuable. But there's all this other time and content on the Internet that that Google can't monetize. But because of everything that they built for PageRank and organic search and
2:48:46 / 2:49:47
from transcript2:48:46 – 2:49:47
...searching for, hijacking traffic, all that sort of stuff. So Bill had this very radical idea. The best search results should be determined by the free market with dollars. Whoever is willing to pay the most is probably the very best search result for
1:51:00 / 1:52:14
from transcript1:51:00 – 1:52:14
...of search is going into ChatGPT or other AI platforms. On the paid side, Google is big for us. We are also, starting to expand into television, podcasts, micro influencers. I think one of the things I saw at HIMSS is there are pockets of opportunity
36:01 / 37:00
from transcript36:01 – 37:00
...of the search and retrieval system, from about 1999 through 2004 or '5. And that talk is really about that evolution. And one of the things that really happened in 2001 was we were sort of working to scale the system in multiple dimensions. So one is
24:00 / 25:05
from transcript24:00 – 25:05
...search for multiple words and for multiple things in over a period of time. Even if they don't click your result. If they see your brand name a couple of times in their results, you're slowly building up confidence for your brand. So being recognizab
20:58 / 22:05
from transcript20:58 – 22:05
...for a very long text string on all of common crawl. We beat Lucene on some of those benchmarks, and we expect to continue to beat Lucene on more and more queries. That's the performance and scale. TurboPuffer does phenomenally now at full text search
51:44 / 52:47
from transcript51:44 – 52:47
...engine optimization. So there's a lot of predictions, I think, on how this overall channel distribution is changing. But I there's a few observations on how companies are growing today that I think make SEO completely unignorable. The first one is th
36:43 / 37:46
from transcript36:43 – 37:46
...search algorithms under the hood to locate pages in a search index. And that is kind of a fundamental component of all these AI search systems so far. I know people like Axel are doing something different, and I think that's really exciting. But just
16:29 / 17:36
from transcript16:29 – 17:36
...search it for, then you're going to have a hard time getting people that search into your website. You can't really create demand with with SEO. SEO is very demand driven, just like AdWords is very demand driven. The demand has to be there. You can't
21:43 / 22:47
from transcript21:43 – 22:47
Have a podcast?
Run your podcast through Clypt
Get ranked clips, hooks, and ready-to-post copy from your own episodes. Free to try.