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13 results for “product strategy”
Topic3 mentions across episodes
product strategy
...strategy wise, what's the first step in defining a good product strategy? Yes. Okay. So it follows from the mission and the metric. The product strategy piece is the most
17:43 / 19:02
from transcript17:43 – 19:02
...Okay. Product strategy wise, what's the first step in defining a good product strategy? Yes. Okay. So it follows from the mission and the metric. The product strategy piece is the most mystical black box thing. Like people either think you have produ
18:43 / 19:47
from transcript18:43 – 19:47
...product strategy, which is what is your core value proposition, What is it that the competitors are doing so that you stay competitive? And I'll and I'll and I'll give you an example. In our case, we were a product management platform, and we were de
4:23 / 5:35
from transcript4:23 – 5:35
...Can I ask launch strategy meetings? I think people do product launches terribly today. Yeah. What have been your biggest lessons on how to do launch as well? Yeah. Do you know when a launch is good? When you have a product that works, is it always ju
26:09 / 27:16
from transcript26:09 – 27:16
...product, you're either a price king, either like the cheapest, or you're a feature king, the best, the most features, the most built out. Do you agree with that binary view of how to win in product, physical product? Or do you think it's different? I
38:16 / 39:15
from transcript38:16 – 39:15
...step change improvements. And then there is, if you have existing products, already your company with multiple products already, there's obviously maintenance of those products or also known as KTLO and internal productivity. So those are the three m
28:04 / 29:35
from transcript28:04 – 29:35
...product and feature needs to do completely changes.
16:28 / 17:35
from transcript16:28 – 17:35
...features, benefits, who should buy it, pricing, and so on. Based on this core messaging document, you can then build your website, paid marketing, sales collateral, social media, press releases, press interviews, review briefs, etcetera, etcetera. Th
27:41 / 29:53
from transcript27:41 – 29:53
...food product, And they're saying, we're going to distribute on Shopify, and we're also gonna sell to businesses, airports, hotels, and people who need to sell the food. I'm like, there's only two of you. No. That's not what your business you gotta pi
26:13 / 27:15
from transcript26:13 – 27:15
...do physical product, once it's gone, it's gone. But your question is it's interesting because it's often at the very start of a brief. And the hardest part isn't to not to not lose the thought. Because you start with the consumer and you start with,
7:30 / 8:35
from transcript7:30 – 8:35
...Oh, as a product manager, I've understood my users, and I don't wanna just build, like, screens and tabs. I have a job to be done, so I build a steel thread. I think it's an interesting framework to think about across your company. Salespeople are ne
27:00 / 28:02
from transcript27:00 – 28:02
...product market organizations are horrible. We don't know what to do with product marketers, etcetera. Like, you need a kick ass product marketer, and they need to be able to iterate very quickly. Now the good news is that AI really helps. In the old
27:47 / 28:52
from transcript27:47 – 28:52
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