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Just what's your thought process around esports because it felt so thematic in the moment, say, five years ago, and I just haven't followed it nearly as much recently. So esports, when it first got a bunch of momentum, people were investing in teams,
building their own games and developing their own games. That's great. And some of them, you know, manage to create really games that resonate with the audience, and they make money and revenue out of it. I know people who have, for example, earned t
And why I say that is because up until this year, esports has been run an Asia that's grown by different channels, and now we have the first Olympic sport events happening next year in Saudi. And I think that's a big deal because now countries are go
...know, pure play gaming companies out there. Yeah. And this is pretty interesting to make a point on. So, you know, I don't wanna take us too far forward. But as a quick flash forward, you know, esports is enormous today. There's over 300,000,000 peop
all within the first few months of launching. Sony actually would be a big holdout. Sony would let Epic release it on the PlayStation, but wouldn't allow PlayStation players to cross platform play with the other platforms because they wanted to keep
right out of the gate. And it's basically Warcraft. It's a real time strategy game like we talked about, but it's evolved. So the graphics are better. They have a sort of isometric view, which is sort of like a quasi three d. It's kind of a three qua
But I just think it's like, if you look at kind of what the youth and like what younger kids are looking and where their time is going, it's Mhmm. Predominantly going towards these things. They spend a lot of time on video games. They watch more espo
...gaming as well. A lot of these young kids have gotten into that and their parents holding them that you're always playing games. And then suddenly, they're sitting in a competition and competing for prizes. Right? So that is starting to happen. What
...gaming attracts. So there's these hype cycles. Right? You know, whether it was, oh, esports teams. You know, we're not an esports fund, and we didn't raise against esports. And I've never invested in a VR or an AR company. Which is a little surprisin
And it was became more about the money versus, the quality of the experience of the different teams playing together and actually building this ecosystem of esports. The financial reality kicked in where these teams now we didn't just have, you know,
...AI. AI gaming has been kinda tip of the spear in terms of, you know, consumer consumption in media forever. They're alpha adopters, they're media files, they'll spend, but you better give them a qualitative experience or, you know, they're gonna be o
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