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10 results for “content amplification”
...viewed, visible, indexed in these knowledge bases that are essentially being indexed by these systems, you still need to focus on the same things. And that includes managing core web vitals, making sure that your website is actually crawlable, has st
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from transcript38:13 – 39:19
...that content to answer questions. Now this actually produces kind of a revival, if you will, of some of the SEO strategies that I think have sort of died off, if you will. Like for example, editorial SEO, everyone's so skeptical about it. It's like,
38:57 / 40:06
from transcript38:57 – 40:06
...content you could give to an L. M. Right? Because people are going to chat to me, like, how do I solve this problem? And it's like, here you go. I think it can be done well, and it can be really helpful in those cases. I think there's a lot of things
42:04 / 43:19
from transcript42:04 – 43:19
...content and then AB test headlines trying to figure out which one generated the largest cortisol response to get the most clicks. Or if you guys remember Demand Media. Demand Media, I mean, Buzzfeed, I mean, there's a whole bunch of folks that were j
13:29 / 15:27
from transcript13:29 – 15:27
...structured content, adding lots of helpful examples and facts and FAQs makes a huge difference. But if you want a prompt inject chat to PDF research, I it's it's definitely achievable. And, again, I think, like, these systems are, like, one hundredth
37:31 / 38:45
from transcript37:31 – 38:45
...same content. But one where, no, no, literally nobody else is seeing this except me. Right? I mean, the underlying influences that bubble up through an LMM model or through search indexing,
14:58 / 16:14
from transcript14:58 – 16:14
...original content itself. Study that just came out from Pew Research that says that if Google puts an AI overview on the top of search, it is much less likely that people click on the links. And that seems sort of like a duh, but the data that we have
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from transcript4:32 – 5:45
...content. But that's just the first part. Really, what we're doing is using
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from transcript7:28 – 8:31
...content. I think, with everything that is happening with AI and SEO at the moment, your biggest claim to fame on content strategy will be harness user generated content, whether it's user generated templates, whether it's user generated case studies
58:29 / 59:37
from transcript58:29 – 59:37
...the content being there at all if you get very little amount of visits? Yes. Because you have the biggest platform to show your brand. And so it's just like an ad impression. But do you actually show your brand if it's like in an article that actuall
38:15 / 39:20
from transcript38:15 – 39:20
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