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8 results for “strategic communication”
If you switch the order of operations, you will likely, get a slow response or just no response. Right? We've all put a Slack message in a channel and got crickets and tumbleweed. So really starting off with selling the person and making sure that th
11:58 / 13:02
from transcript11:58 – 13:02
So that looks like jumping straight into talking about the logistics, the details of the how to do something, of the process, when in reality your audience has not yet decided if they even wanna do the thing. So, you know, what what, you know, I see
11:15 / 12:22
from transcript11:15 – 12:22
So our character wants to use clear messaging, but their problem is their message is confusing. So we've already got the first two sound bites right there. I have studied messaging for about thirty years now and have a knack and a system for being ab
29:58 / 31:04
from transcript29:58 – 31:04
with a couple of caveats. First, if you message multiple people in an organization and one of them says yes, I would immediately react and say, Hey, just so you know, I also wrote to so and so, like, I can let them know that you're taking this or wha
26:54 / 29:10
from transcript26:54 – 29:10
And we distill this down into audience, KPIs, the core value props you want to get across, and then we turn that into, like, what's the consistent messaging? What are those short lines we want to get across? So choose an example. We launched speech t
23:57 / 25:01
from transcript23:57 – 25:01
the core value props you want to get across, and then we turn that into, like, what's the consistent messaging? What are those short lines we want to get across? So choose an example. We launched speech to text, which is the world's best transcriptio
22:58 / 24:22
from transcript22:58 – 24:22
So the primary one which you'll hear me, Mattie, the entire team, and all our messaging time and time again is the most accurate speech to text model. And then there's secondary ones, so the three that I've said. We then take these core messaging, an
24:42 / 25:50
from transcript24:42 – 25:50
...communication often seems targeted to an audience of one in the White House. You know, some CEOs wanna at least appear to cooperate with this administration.
12:40 / 13:53
from transcript12:40 – 13:53
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