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18 results for “customer interviews”
...customer interviews, etcetera. Right? But I do wanna remind people that there's a difference between what the customer says. Right? Customer discovery, asking them things. Right? And AI is really good at that right now. Like, it can help you get all
57:44 / 58:50
from transcript57:44 – 58:50
...it with customer feedback? It's especially important to realize when people are telling you, I don't need this. And people never tell you, I don't need this. They generally tell you, yeah, it looks fine. It looks okay. And so you have to be there's a
20:44 / 22:27
from transcript20:44 – 22:27
...interviews, but we don't wanna do AB testing. It works for them. It must work for us. Let's just, like, go and do it. And, it fails ninety five percent of the time. Now there are certain pieces that I would rightly recommend. I already said inspirati
26:57 / 28:11
from transcript26:57 – 28:11
...customer and see what they think. So I think it's it's actually quite complimentary to the idea of of getting a product that you're proud of out there. Okay. So we see what they think, and then we have a product review. And again, I'm not in the prod
24:33 / 25:46
from transcript24:33 – 25:46
hundreds of toggles and different settings and different switches. It's just overwhelming and confusing and hard to understand. But you do wanna make some of those settings and toggles available for a power user, someone who really wants to push your
21:45 / 22:49
from transcript21:45 – 22:49
...and user feedback sessions, what are your big lessons or piece of advice on how to do them well? What questions are good? What questions are bad? Any lessons? For us, there are two different type of user interviews. We we have this this type where we
14:11 / 15:18
from transcript14:11 – 15:18
...customer problem you had to solve or some team dynamic that was really stressful, and how did you navigate it? Like, people will direct you in very helpful ways if you give them prompts about their own experience, and that in itself can be very illum
47:22 / 50:07
from transcript47:22 – 50:07
you're sometimes so desperate to fill certain roles and you're under pressure and you have so many biases, especially as a founder, that you're fighting against that you find yourself optimizing just to say yes when you shouldn't. And so building, li
18:45 / 19:46
from transcript18:45 – 19:46
...interviews are not just for technical roles. It's for everything. I've always relied on panel interviews where each interview is a maximum of an hour and so on. But in the last eight years or so, as I've had to hire a lot more senior folks, I've star
36:32 / 38:04
from transcript36:32 – 38:04
only one, but actually it's because I had a meeting and it was away. Okay. Well, how many times did you work out the previous week? Still one because of this other thing? The previous week. Still one. And so after a while you notice that the things t
21:44 / 22:47
from transcript21:44 – 22:47
...customer but it's overfitting, you're screwing over the collective
5:49 / 7:55
from transcript5:49 – 7:55
...one ideal customer profile. You found it and you've converted it. So though if you were to email 10 people who had a podcasting agency or a podcast agency group within their larger group, how many of them would take a meeting and do a demo with you?
48:39 / 49:47
from transcript48:39 – 49:47
...your customer needs and why it's important. Can you share more about this customer call culture for folks that maybe wanna learn from how you do it? It's kind of like, I don't know, just the heartbeat of how we operate. So it almost feels so natural
51:45 / 52:50
from transcript51:45 – 52:50
...customers need and want. Like, they need to be immersed in your product. If they're not immersed in your product, they need to have the right skills that will make them the most intimate understander of all things that are working well and not workin
46:20 / 48:18
from transcript46:20 – 48:18
...first customers because essentially they will be there for you forever. They're not going to switch away because we have such a good personal relation. It's an absolute no brainer. Just if we go through that, questions to ask which really clearly sho
13:15 / 15:22
from transcript13:15 – 15:22
...base. The ideal thing, you know, what we do is you branch out user testing to concentric circles, and that your concentric circles get bigger and bigger. The first thing we do when we build something is we have an extensive set of lawyers internally
36:00 / 37:04
from transcript36:00 – 37:04
“Everyone claims they talk to customers but most founders are just faking it”
...customers and they're reading notes and all this stuff. Yes. It's somewhat useful. But, like, in the end, you have to go in and ask hard questions from your customers or potential customers.
5:22 / 5:49
contrarian take5:22 – 5:49
And so, you know, this this is probably true for most most products and most enterprise teams is you you wanna make sure you're testing this way, like, much more often with with kind of expanding circles. What have been the biggest mistakes you made
36:42 / 37:46
from transcript36:42 – 37:46
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