Searching...
10 results for “customer development”
...was a customer. Nope. It was an expense report software company. And we had that classic. I mean, we were all sitting in one room together in San Francisco. The whole company was like 30 people. And yet there was so much blame game and finger pointin
32:19 / 33:20
from transcript32:19 – 33:20
...a customer journey map. And at each stage we think about what is the person thinking and feeling? Are they excited at this point? Are they overwhelmed by how much work it's going to be to get set up? What if you're requesting a piece of collateral, w
36:48 / 37:51
from transcript36:48 – 37:51
“People try to build a large enterprise style CS company into that kind of motion, and really what you should be doing there is customer marketing. You should lean in really heavily in product and customer marketing backed up by a smaller group of people.”
...marketing. You should lean in really heavily, you know, in product and customer marketing backed up by a smaller group of people.
22:59 / 23:16
Practical Framework22:59 – 23:16
...your ideal customer profile, and maybe you have a few, what's the journey that you want for each of them? And what should it look like to them? And does this match with how they usually evaluate those kind of solutions? How would you compare it to co
20:10 / 21:20
from transcript20:10 – 21:20
...for customers, and obviously, that fee the starting point. At GitHub, as I mentioned, the big need was how do you get people onto a software development platform and that's why professional services was the orientation at the start. At Notion, suppor
5:14 / 6:20
from transcript5:14 – 6:20
...customers. And so what happens is you get in this, like, weird sort of, you know, feature desk spiral. You build a product for an ICP, and they go, oh, well, this is great, but we need another feature. We need another feature. We need another feature
19:23 / 20:35
from transcript19:23 – 20:35
...customer experience or customer support as often called professional services, the the customer success management organization,
31:33 / 32:37
from transcript31:33 – 32:37
...makes our customers better. And the evolution of the business and the development of the business is a a lagging indicator of doing the the former properly. And then I start to look at some of the areas that that we can link these things together. So
21:02 / 22:23
from transcript21:02 – 22:23
...Customer success is so different because it can literally be 20 different things on any particular day, from dealing with an escalation to an upsell to a a product issue to a like and it's it's ongoing. It's constant. So I think it's a big gap, and I
14:53 / 16:49
from transcript14:53 – 16:49
...of a customer success organization. So I think for companies at earlier stages, I think it's really important to write those things down somewhere. Because at some point someone's gonna ask you saying, what how did customer success start from your te
4:31 / 5:32
from transcript4:31 – 5:32
Have a podcast?
Run your podcast through Clypt
Get ranked clips, hooks, and ready-to-post copy from your own episodes. Free to try.