...about e commerce so much. Like, e commerce used to be like, you have an online shop. Now I think it's about digital commerce across all aspects of the business. I mean, B2B commerce, which also referred to the first thing, but it's still like a huge

...commerce, there's still so much untapped. And right now, I mean, you probably have companies like commerce tools, etcetera, but usually they require like huge migration, huge implementation that will takes time and a lot of money. And Medusa