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Filtered by speaker:Alicia Carney×

2 results for “cultural marketing” by Alicia Carney

Topic6 mentions across episodes

marketing

Path to Market: Defining and Validating Your Ideal Customer Profile with Alicia Carney with Alicia Carney

...product marketing is sales enablement and making sure that we're selling value first versus just a feature list. And so having that ability to reflect on your narrative, are we selling the vision? Are we selling something a new world compared to an o

39:04 / 40:04

from transcript39:04 – 40:04

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